Consulting for Web Hosts

Practical strategy and execution for hosting companies

I help hosting companies grow smarter, faster, and more sustainably. After more than a decade leading product and strategy at GoDaddy, Newfold brands, A2 Hosting, and hosting.com—and 15+ years running my own web agency—I know how to bridge product, engineering, and marketing to ship what matters and drive revenue.

What I help with

• Product strategy & roadmaps – clarify where to play, what to build, and what to cut
• Packaging & pricing – design tiers that convert and expand ARPU without bloat
• Managed WordPress & site security – differentiate with real value (not just feature parity)
• Migrations & onboarding – reduce time-to-value and first-renewal churn
• GTM & positioning – sharpen narrative, claims, and proof for sales and marketing
• Executive alignment – get product, engineering, and GTM pulling in the same direction

Outcomes you can expect

• Clear product direction and a focused roadmap
• Fewer “nice-to-have” projects; more customer-impact work
• Stronger activation, retention, and expansion metrics
• Tighter messaging that sales can actually use
• Faster decisions with less internal friction

How I work

1. Discovery & goals – quick working session to align on business outcomes
2. Deep dive – review product, metrics, customer feedback, and competitive set
3. Recommendations – prioritized plan with tradeoffs, owners, and timelines
4. Execution support – hands-on help with specs, packaging, GTM, and stakeholder reviews
5. Measure & iterate – define the signals that prove it’s working, and adjust

Ideal fit

• You’re a hosting provider aiming to improve growth and margin, or enter a new vertical or geographic market
• You want pragmatic recommendations tied to outcomes, not slides
• You’re ready to make decisions and ship

Let’s talk

Have a specific challenge or opportunity? Tell me a bit about your company and goals. I’ll reply with a short set of options for where we can create impact fastest.

Use the form below and I’ll get back to you quickly.

Not sure where to start?

Here are a few common engagements:

• 90-day product focus – tighten roadmap, packaging, and activation
• Managed WP/ security offering audit – find gaps vs. market and fix positioning
• Onboarding & migration tune-up – reduce early churn and support load
• Executive working session – align on product bets and operating cadence

About Aaron

I’ve spent 20+ years building on the web and leading product in hosting—shipping features, improving packages, and telling stories customers trust. My work is pragmatic, measurable, and designed to move the business, not just the backlog.

Contact

Have a question? Ready to explore an engagement?
Send a message through the form below. I read every inquiry.